Barack Obama’s new book “A Promised Land” reportedly sold almost 890,000 copies in the U.S. and Canada in its first 24 hours after release, aligning it to becoming the best-selling presidential memoir in modern history, according to a report by Penguin Random House.
“We are thrilled with the first day sales. They reflect the widespread excitement that readers have for President Obama’s highly anticipated and extraordinarily written book,” said David Drake, publisher of the Penguin Random House imprint Crown of the book which sales include pre-orders, e-books, and audio.
So far, the only book written by a former White House resident to near the record of “A Promised Land” is the memoir by Michelle Obama, “Becoming” which sold 725,000 copies in North America in its first day and has sold up to 10 million copies worldwide since its release in 2018.
“Becoming” is still very much in demand that Crown, which publishes both Obamas and reportedly paid around $60 million for their books, has yet to release a paperback.
See the sharp difference with books published by other presidents, Bill Clinton’s “My Life” sold around 400,000 copies in North America its first day and George W. Bush’s “Decision Points” around 220,000, with sales for each memoir currently between 3.5 and 4 million copies.
However, the fastest-selling book in history is J.K. Rowling’s seventh and final Harry Potter novel, “Harry Potter and the Deathly Hallows,” which was released in 2007 and sold more than 8 million copies in its first 24 hours.
Former President Obama’s 768-page book, which was released Tuesday and has a tag price of $45, had a high-risk timing for being released just two weeks after Election Day and could have been overshadowed by the highly disputed 2020 presidential election.